Childhood Obesity Essay Example for Free

Childhood Obesity Essay Obesity in young children is becoming more and more of a problem in todays society. The effects of this epidemic can be life long, or even fatal. Lack of nutritional education on the nurses behalf, theories on pre-birth influences and ignorance to the long term effects of obesity have lead up to being the main problems when dealing with childhood obesity. The causes of this epidemic range from before the child is even born, to the teenage stages. The role of a nurse is to address health problems of a single person, or poor nutritional habits of a family. It is important to involve the family as a whole when addressing a single person about their weight so that they know that they have their family behind them, supporting them through it all. â€Å"The child is embedded within the family system and therefore, it is very difficult for obese children to alter their dietary or physical habits if not supported by their families.† (Rabbitt 731). If a nurse implements these kinds of strategies when addressing the epidemic, a greater impact of importance would be laid upon the person facing their obesity. There are many theories out in the scientific field that have to do with causes in childhood obesity. We hear about poor nutrition and shortfall of exercise, but we might have looked over the mothers role when she is pregnant. Poor eating habits and not enough exercise are both factors that contribute to the theory: The Developmental Over-nutrition Hypothesis. This theory states that the fetus of and overweight mother is more prone to being overweight as a child due to over exposure of free fatty acids and higher levels of glucose (Ding 0353). Research done by Debbie Lawlor and some of her colleagues has proven an association between BMI of parents and children (Ding 0353). With the statistics that come with this research, we are able to identify core problems with family nutrition and eating habits. The fetus of a mother does not have the choice of what they do or do not eat, so it is the mothers responsibility to make sure that her baby is fed with proper, healthy foods. The amount of obese children in the United States has tripled since the 1980s (Childhood Obesity 1). Not only is it the nurses and mothers job to watch what their child consumes,  but schools play a major role in the epidemic as well. Although schools strongly promote exercise, the food that they are feeding to the children does not help progress their intentions of preventing childhood obesity. When I was in elementary school, we were served fried foods galore. There was never a day that went without some kind of greasy, fatty foods. Convienence also is a major facto when it comes to eating healthy.

Development of Computer Technology

Development of Computer Technology Nowadays we can hardly see people live without either a desktop computer, a laptop or even a tablet. As we are moving towards a technology free-world era, our lives are literally revolve around technology and technical devices. Technology advancement has no doubt successfully ease people’s life. They have made things function in a more simpler and systematic ways. Imagine an accountant who has pile and pile of paperwork and storing them using the traditional ways? In order to able access old files, these accountants have to search for many files in their archives for ages. However, with the help of computers, these accountants only required to key in their file code, and they can easily retrieve the old files which they required. Hence, the creation of computers in the mid-70s has contributed a lot to the society whereby able to simplify the everyday task of everyone. The term computers is being defined as how a person able to perform numerical calculations with the aid of a computing mechanical devices (Oak, 2011). In the mid-70s, the pivotal objective in creating a computer is to tackle the future paperless office culture, and thus to make the interaction between people and the digital documents easier (Holmquist, 2005). According to Holmquist (2015), the first computer was created in Xerox PARC research lab. However, the computers that we are using todays have been evolved through many generations. Most of us not even realized that the first computer – Abacus, was created in 2400 BC by John Napier (Oak, 2011). The computers which created in the first generation are normally created using vacuum tubes, hence computers in this generation are normally expensive and bulky (Oak, 2011). In the second generation, vacuum tubes computers are replaced by transistor (Oak, 2011). Computers which are created by transistors are smaller and cheaper, and thus they are more energy efficient (Oak, 2011). However, computers build with transistors tend to release a lot of heat from the computers (Oak, 2011). Computers in the third generation are built with integrated circuits, which then evolved to computers that are built with silicon chip in the fourth generation (Oak, 2011). In the fifth generation, more and more evolution have been took place and now it is still continuously developing (Oak, 2011). Hence, in the light of completing the task of this assignment, the product that I would like to choose to enhance is laptop computers. The laptop computer that I have chosen to make modification is Acer Aspire V5 laptop series. The model which I have chosen is Aspire V5-431. The reason I chose this series of laptop computer is because this design of this laptop is nice, and laptop also comes with a reasonable price where everyone is able to afford to purchase. This motto of the design of this series of laptop is â€Å"thin, light and charismatic† (Acer, 2014). The size of this laptop is 23mm in height, 342mm in width, and 245mm in depth (Acer, 2014). The weight of this laptop is approximately 2.10kg (Acer, 2014). According to Acer (2014), the operating system of this laptop is â€Å"Linpus Linux†, processor’s manufacturer is â€Å"Intel†, the processor type is â€Å"Celeron† with the processor model of 1007U and the processor speed is 1.50GHz. This series of laptop possess â€Å"Dual-core† processor core. Besides that, this series of laptop possess 2GB memory which can maximize to 8GB (Acer, 2014). The memory technology which is being used in this laptop is DDR3 SDRAM (Acer, 2014). This laptop only have 2 memory slots, and it also possess memory card reader (Acer, 2014). The type of memory card which can be read by this laptop are MultiMediaCard (MMC) and Secure Digital (SD) (Acer, 2014). Moreover, the hard drive capacity of this laptop is 500GB with a hard drive interface of â€Å"Serial ATA†, and it also has a DVD writer (Acer, 2014). The screen size of this laptop is 14†, the display screen type is â€Å"Active Matrix TFT Color LCD† with HD screen mode and LED backlight technology (Acer, 2014). The screen resolution is 1366 x 768, Intel is the graphic controller manufacturer, and the graphic controller model is HD graphics (Acer, 2014). The graphic memory technology which is being used is DDR3 SDRAM (Acer, 2014). The network and communication of this laptop is using IEEE 802.11a/b/g/n for wireless LAN standard, Gigabit Ethernet for Ethernet technology, and the Bluetooth standard is 4.0+ HS (Acer, 2014). The built-in devices for this laptop are webcam and microphone (Acer, 2014). This laptop also equipped with HDMI interfaces, 3 USB ports (two USB 2.0 ports and one USB 3.0 port), and an Acer converter port (Acer, 2014). The input devices for this laptop are touchpad and keyboard (Acer, 2014). The type of battery use for this laptop is 4-cell Li-ion battery with a battery capacity of 2500 mAh, and the maximum battery run time is 4 hour (Acer, 2014). There are certain features I would like to add to this model, they are stylus pen, built-in printer and scanner, as well as using finger print to log in to laptop. With these features being installed in this laptop, this laptop will be suitable to be used by all kind of people. For example, it can bring benefits to businessmen, as they often required to print and scan important documents. Besides businessmen, even students or all class of people also able to benefit from using this laptop. Apart from that, with these features even all age range of people also can benefit from these features. 1. Stylus Pen Due to nowadays laptop possess touch screen, hence, it is wise to have a stylus pen being installed in this model of laptop. For instance, stylus pen made signing for documents, painting, drawing, and sketching easier (eBay, 2013). Moreover, for people who used to draw draft will be easier when using stylus pen. This is because stylus pen allow us to precisely do drafting. Moreover, for businessmen who always travel for business may find it useful because they can draw at any place and any time (Market Press Release, 2012). In fact, Matulic (2012) suggests that this innovation able to gain huge public acceptance. 2. Built-in printer and scanner Apart from the stylus pen, another new features that I propose to be added are built-in printer and scanner. This because for travel type of businessmen, it will be extreme troublesome for them to search for a print shop in a city which they are not familiar with. Though they are familiar with the city they are travelling, it is also difficult for them to find a printer shop in the middle of the night. Moreover, it also easier for them to print urgent documents at any place (Idea Storm, 2014). With the built-in scanner, it is easier for them to scan company documents which they have verified or signed to the recipient. These features able to save a lot of their time. 3. Use fingerprint to log in to laptop With lot of scam and fraud cases happened everyday, it is wise to use fingerprint to log in to laptop. With all the booming security issues, it is hopefully that with the install of fingerprint reader, this security issues could be tackle. The sole reason I propose this new feature is because everyone’s fingerprint is unique. No one has the same fingerprint. Hence, except the owner of the laptop, no one can have access to the laptop. Most of the time we will only lock our laptop using self-created password, however, password can be hacked (Berg, 2012). It means that by locking our laptop using password is very vulnerable. Besides that, using biometric password also bring benefit to people who often have trouble in remembering their self-created password (Burleson Consulting, 2014). Moreover, Heckle, Patrick Ozok (2007) study suggest that there are 88 percent of respondents say that using fingerprint to tackle personal security issue is very useful. The old features of this laptop actually should all be maintained. This is because people nowadays always like to bring their portable laptop computers everywhere they go, so that they will be able to do their work on the go. Besides that, there are analysts suggested that the demand for laptop computers in the emerging markets are still booming (King, 2011). According to King (2011), the market share for the demand of laptop computers have jumped approximately as much as 5.1 percent. The originally built-in features of this laptop – i.e. webcam and microphone, as well as the touchpad will still be maintained. For webcam, there are still people who used it to have video conferencing or teleconferencing. Besides that, microphone also comes in handy for people who are conducting video communication or telecommunication (Herman, 2009). For example, people who are using Skype in order to be able to communicate with their opponents will still require both of the webcam and microphone (Sherman, 2014). Lack of one of the tools above – i.e. webcam and microphone, will disable their medium of communication. Besides that, as for the touchpad, the creation of touchpad is to replace the use of a mouse. Since laptop is a portable computer, the creation of touchpad has saved the users a lot of energy in carrying an extra mouse (Crowder, 2014). Moreover, touchpad able to solve ergonomic issues, whereby users will feel more comfortable compared to the use of a mouse in a long term period (Hartman, 2014). Hence, the originally built-in features – i.e. webcam and microphone, as well as the touchpad should be remained. Moreover, the DVD-writer should not be removed, though it is kind of old school. However, there are still times we required to install computer’s software programs or games through DVD. Indeed Apple did release an iMac with no optical drive, as indicated by Apple’s senior vice president of worldwide marketing – Phil Schiller, in their product release conference in June 2010, by dropping the optical drive able to save more power consumed by the iMac (Zibreg, 2012). However, there are still users who find that without the installation of an optical drive on their laptop will be troublesome, as they cannot install software programs or games or play movie from CD or DVD, instead they need to download them all from the internet (The Answer Bank, 2014). So, what if the users have trouble in receiving the internet conception due to the place they are staying? Hence, I find that there are no more other features that should be removed from this laptop computer. The featur es or functions that are with this laptop are all serve their purpose in making this laptop computer to be aligned with the theme as â€Å"portable†. The principles that will be adopted in designing this new generation of laptop computers are technology acceptance model (TAM) and the six philosophy of Steve Jobs. 1. Technology Acceptance Model (TAM) First of all, what is technology acceptance model or TAM? TAM actually is the being extended from the theory of reasoned action (TRA) (Davis, 1986). The TRA suggests that the intention of an individual will have the impact in affecting one behavior (Park del Pobil, 2013). TAM is being used to explain the factors which able to affect one to use IT technology (Davis, 1989, 1993; Davis, Bagozzi Warshaw, 1989). In TAM there are five elements being tested, they are perceived ease of use (PEOU), perceived usefulness (PU), attitude (AT), intention to use (IU), and external variables (EV) (Park del Pobil, 2013). PEOU is how one perceive that the use of technology is effortless; PU is how one perceive that the use of technology able help them to solve their problem; both PEOU and PU as well as the external variables such as age or gender have the ability to influence one’s attitude towards technology (Park del Pobil, 2013). In the study conducted by Park del Pobil (2013), their study conform that these five elements possess the ability in influencing their acceptance on technology. 2. Six philosophy of Steve Jobs As Kuang (2011) identified, the key principles for Steve Jobs to design a product are â€Å"craft†, â€Å"empathy†, â€Å"focus†, â€Å"impute†, â€Å"user-friendliness†, and â€Å"simple†. According to Steve Jobs, though no one will ever find out what is inside the laptop, but it is important for the designer to craft the best elements to their consumers (Kuang, 2011). Hence, it is important for the designer to be empathy with the end users’ needs, then the designer should focus on to make the end users’ needs meet (Kuang, 2011). Impute is the first impression that the end users gain from the first glance of the product. Therefore, it is important for the designer to deliver the product in a professional manner in order to gain the positive impute from their potential consumers. Besides that, the product should be designed in a way that it is user friendliness (Kuang, 2011). This is because, if the first impression that the end users gain from the first glance of the product is uncomfortable and complicated. This â€Å"perceived† feeling will draw them for not purchasing the product, because it is not user friendliness. In spite of having the product being designed in a user friendly way, the product should also be designed in a way whereby the end users will feel that it is â€Å"simple† (Kuang, 2011). Simplicity is also one of the important elements for the end users to decide whether they should purchase the product or not. In short, the key principles that should be adopted in designing the new generation computers should possess both the elements from TAM as well as the key principles from Steve Jobs. Though there are plenty of principles that can be adopted, but I find that both the elements from TAM as well as the key principles from Steve Jobs are very useful in guiding one to design a product which able to gain wider public acceptance. In summary, as we are moving towards a technology free-world era, our lives are literally revolve around technology and technical devices. Technology advancement has no doubt successfully ease people’s life. They have made things function in a more simpler and systematic ways. In order to accomplish this assignment, the laptop computer that I have chosen to make modification is Acer Aspire V5 laptop series. The model which I have chosen is Aspire V5-431. The reason I chose this series of laptop computer is because this design of this laptop is nice, and laptop also comes with a reasonable price where everyone is able to afford to purchase. The features that I would like to propose to be added to this laptop computer are stylus pen, built-in printer and scanner, as well as using finger print to log in to laptop. With these features being installed in this laptop, this laptop will be suitable to be used by all kind of people. However, I find that the old features that are with this laptop computers should all be remained. As these old features do serve their purpose in making the laptop computer as a whole. There two principles which I have adopted in designing this new generation laptop computer. They are the five elements from TAM – i.e. perceived ease of use (PEOU), perceived usefulness (PU), attitude (AT), intention to use (IU), and external variables (EV), and the six principles from Steve Jobs in designing computer products.

A clash of cultures :: English Literature

A clash of cultures The two main stories which have a negative end are â€Å"The Train from Rhodesia† and â€Å"The Gold Legged Frog†. Both of these stories include the aspect of â€Å"a clash of culture† which acts as a catalyst for the negative endings. â€Å"The Train from Rhodesia† incorporates the aspect of two cultures from different parts of the world coming together. This story is an allegory and outlines the clash of cultures when white people come into black people’s land and exploit them. The story is about a young couple who are on holiday and they have bought lots of souvenirs. At the platform the young women is attracted to a skilfully carved lion. The young woman doesn’t buy the lion since she thinks that the price is too high. When the train starts to leave the platform the old black man comes running after the train and sells the lion to the young man at half the original price. The young man tells her wife about his success and tries to please her but the young women reacts differently; she is furious at her husband. The young women is angry at her husband for humiliating the old man and making him run after the train, on top of that giving him less than half price for the lion. She feels that the price paid does not reflect the creativity and time spent on carving the lion. An alternative interpretation of this situation could be that the young woman was actually angry at her self. â€Å"The heat of shame mounted through her legs and body and sounded in her ears like the sound of sand pouring†. This quote could mean that the woman was actually angry at her self for not buying the lion at full price in the first place, after all her husband was only trying to please her and didn’t think how he was exploiting the poor black man. In this story symbolism is also a main aspect; â€Å"†¦, and the lion, fallen on its side in the corner.† The lion symbolises the exploitation of black men, emphasises how inferior black man are thought of and that at the end of the day skilful work created by black men is just thrown aside. The writer presents the details of the surroundings and the black people living in poverty through the young woman’s eyes; â€Å"Out of the window, on the other side, there was nothing; sand and bush; a thorn tree.† This strong imagery which we discover through the woman’s eyes means that we feel even more sympathetic towards the black and poor people

Comparisons :: essays papers

Comparisons Gerard David and Mary Cassatt both are remarkable artists who has influenced artists today. Gerard David was born in 1455 in the Netherlands (Oudewater). Mary Cassatt was born in 1861 in Pennsylvania. Even though they were born at different times, their paintings show the relationship between mother and child. David painted Virgin and Child With Four Angels in 1510. The type of canvas used was wood with oil paint. The wood has a rectangular shape. The Virgin and Child characters that were reproduced from a painting by Jan van Eyck, who influenced David when he settled in Bruges in 1484. In the foreground there are six figures. The mother, child and the four angels. The mother has brown hair and is wearing a red robe. She is also in the center of the painting. She has a dismal look on her face, while holding her child tightly. The mother depicts the Virgin Mary. The child is naked in the mother's arms looking at the viewer. The child represents Jesus and innocence. To the left and right of the mother there are two angels. One is playing a harp and the other is playing a banjo. The one playing the harp is wearing a black robe. Black can represent the darkness or evil. The other angel playing the banjo is wearing a white grayish robe. The white grayish color can represent the purity and good side. Their facial expressions look as if they are sad. The other two angels are above the mother and child. They both are holding a crown over the mother and child. The angels holding the crown symbolizes the war between good and evil. In the middle ground and background there are churches, gardens, and mountains. The colors mainly used are forest green, brown, white and beige color to highlight certain aspects of the painting. The churches in the painting are from Sint-Jakobs and Onze-Lieve-Vrouw. The mood of the piece is melancholy. It is shown in the facial expressions of each character. Looking at the painting I really couldn't tell where David started his work. I think he started with the background first and everything came after. Mary Cassatt painted a Young Mother Sewing on a rectangular canvas. She also used oil paint like Gerard David did. In the foreground, the young child in the painting was wearing a white and sky blue dress.

Microphytic Soil Crusts and Desert Ecosystems Essay -- Soil Soils Agri

Microphytic Soil Crusts and Desert Ecosystems Communities of micro-organisms create crusts on soils throughout semi-arid and arid regions of the world. These microphytic (also called cryptogamic) crusts are formed when all or some of a diverse array of photosynthetic cyanobacteria (blue-green algae), fungi, bacteria, lichens and mosses, bind together with inorganic particles in the first few millimeters of a soil. Microphytic crusts are dominant feature in desert soils; they are estimated to represent approximately 70% of desert soil biomass world wide (Belnap 1993). Un-restricted human activity (farming, livestock grazing, recreation) results in the denigration or destruction these prominent crusts. Many claim that soils and soil mechanisms are at the base of other ecosystem functions (Vitousek, Walker, Syers in Gillis 1994). In order to better understand and manage desert ecosystems, it is important to begin to understand how cryptogamic crusts form, what role crusts play in shaping desert soil properties, and further, how crust removal might effect soil quality and ecosystem stability. Crust Formation It is generally thought that the formation of microphytic crusts begins with the establishment of cyanobacteria or agal communities on the soil surface (Campbell et. al. 1989). There are many different types of algae and cyanobacteria which exist in the new crusts, however it is difficult to ascertain which types of organisms are responsible for which processes of early crust formation. Johansen postulates that crusts begin to form when filamentous cyanobacteria (as opposed to diatomic and nonfilamentous cyanobacteria or other algae) colonize the surface of soils in a period of moist weather (1993). As cyanobacter... ...ation and Dehydration. Soil Biology and Biochemistry v. 24:1101-1105. Johansen, J.R. (1993). Cryptogamic Crusts of Semi-arid and Arid Lands of North America. Journal of hycology v. 29:141-147. Loope, W. L., Gifford, G. F. (1972). Influence of a Soil Microfloral Crust on Select Properties of Soils Under Pinyon-Juniper in Southeastern Utah. Journal of Soil and Water Conservation v. July-August:164-165. Metting, B. (1991). Biological Surface Features of Semiarid Lands and Deserts. In Semiarid Lands and Deserts: Soil Resource and Reclamation , Skujins, J.(edt.). Marcel Dekker, Inc, New York. pp. 257-293. Skujins, J. Microbial Ecology of Desert Soils. :62-85. West, N. E. (1991). Nutrient Cycling in Soils of Semiarid and Arid Regions. In Semiarid Lands and Deserts: Soil Resource and Reclamation , Skujins, J.(edt.)Marcel Dekker, Inc, New York. pp. 295-327

Air Quality and Climate Change as Integrated Policy

An integrated approach to tackling air quality and climate change makes sound sense. The topics of air quality and climate change are interrelated, so policies surrounding the two problems should be addressed using an integrated approach. The emissions that pollute our air and those that warm the planet have common sources: vehicles, buildings, power generation and industry. These pollutants and activities that affect the air we breathe also have a significant impact on the climate change the earth is experiencing.Integrating air pollution control and climate change policies helps to achieve sustainable development and a low carbon society that benefit all. Many benefits are realized through integrating approaches and policies to air quality and climate change. One benefit of integrated policies is that the price to implement the policies is more cost effective. â€Å"Integrating climate and air pollution control programs leads to significant cost savings and important benefits to h uman health and the environment† (Kuylenstierna and Hicks, 2008).Also, climate policies and decisions are felt in the future while policies improving air quality are felt in the here and now. Also, an integrated policy would avoid unintentional trade-offs. That is â€Å"when policy is introduced to benefit one area without consideration of how it will affect the other; in these cases, negative impacts felt by one area may outweigh the actual benefits that the policy was designed to bring† (Environmental Protection UK, 2011). Another benefit of integration is the ability to prioritize actions and weigh the advantages and disadvantages of the action for each problem.There will be obstacles to realizing an integrative approach to air quality and climate change. Political obstacles can include lobbyist and interest groups that hold significant influence in the political arena. If proposed actions increase costs to manufacture or produce energy, the interest groups and the l obbyists will be vocal about their disapproval and may influence a political leader’s decision to implement environmental policies. In addition, individuals may voice their concerns about costs associated with integrated policies.For example, if the cost of a car goes up to meet emissions regulations, individuals will voice their opinions during election time by voting the out the policy maker. Finally, the science behind the problems needs to be clearly communicated and understood by all. The science needs to be valid and proven as well. If the science is correct, individuals will more readily accept any policy changes. Currently, there are opposing views on air quality and climate change that contribute to the confusion many realize surrounding the environmental problems the world is facing.A fragmented approach to address these environmental issues may do more harm than good. One policy that is meant to help with climate change may pose many disadvantages to air quality. I n a compartmentalized approach, the effect to the other issue is not considered. This can also add additional costs and resources to amend or fix a problem created through a fragmented approach. Separate approaches also contribute to the influence interest groups and lobbyists can have on the implementation of policies. Finally, a fragmented approach can be unclear and communicate competing priorities.The unclear and fragmented message presented to the public lessens the impact and the crucial need to act on the issues we face surrounding air quality and climate change. â€Å"Individuals are the drivers of larger processes of change involving organizations and political systems, especially in democratic societies† (Liverani, 2009). In addition, â€Å"as consumers, individuals hold a reservoir of mitigation capacity. Roughly 40 percent of OECD emissions result from decisions by individuals—travel, heating, and food purchases. U. S. ouseholds directly account for roughl y 35 percent of national CO2 emissions – more in absolute terms than the entire U. S. industrial sector and any other country bar China† (Liverani, 2009). Reflecting on these numbers, the impact that individual behaviors and actions demonstrate the negative consequences people have to the air quality as well as the significant contribution to the climate change problem. However, people must not only be informed, concerned, or understand the problems and issues, the people must act to improve air quality conditions and stop the rapid rate of climate change.People need to accept responsibility for their waste and their emissions. Policy makers have used economic and market mechanism to drive adoption, but this strategy is not all that is needed. Understanding their impact and acting on their impact without financial incentives is crucial to improve the quality of the air we breathe and slow the climate change we are experiencing. New social norms need to be established th rough effective marketing and communication of the problems.?

Keynesian vs Monetarist Economy

Economics for Hospitality, Tourism and Leisure Keynesians versus Monetarists Faculty responsible: J. Heller Ismail EL HASSANI Humanity has known in its history long periods of growth with the Agrarian Revolution, the Industrial Revolution, the Oil era and now the Information’s one. From the last period of sustained growth is born the myth of continuous and eternal growth. However, the scarcity of natural resources and the awareness of the negative effects of economic activities suggest that humanity may live a long period of stagnation. In fact, it has already experienced long periods of recession.That is the reason why we should prepare ourselves to sustain growth rather than calling it as our ancestors called rain. In order to achieve this goal, we can follow different economic philosophies such as Keynesianism or Monetarist economies. In this work, we will focus more on Keynesianism. Firstly, we will discover the history of this theory and then define it. In addition, we wi ll analyse and describe all the components of this theory. Finally, we will be comparing the two approaches to demonstrate that Keynesianism is much more effective and brings more advantages than Monetarists.John Maynard Keynes was born in England in 1883 until his death in April 1946. Keynes was certainly the greatest economist of the twentieth century (Clark, 2008). Even today he returns often in the foreground: the known subprime financial crisis in late 2009 led a great business newspaper to elect him â€Å"Man of the Year† (Diever, 2010). Keynes’ thinking was very different from the others, this is the main reason his thoughts were terribly combated by anti-Keynesian. However it is still standing until our day while periods of economic crisis have put his theory in the spotlight again (Diever, 2010).Because it was not only an economist but also a philosopher, mathematician, man of letters, arts and culture, John Maynard Keynes was able to equal in the previous cen tury Karl Marx, Francois Quesnay in the eighteenth or William Petty in the seventeenth. He managed to dominate the economics of his time, knead it, model it, then transformed and enhanced it in the hands of the generations following. He has been for a long time in the protective shadow of Alfred Marshall, the great apostle of market equilibrium; But once out of the traditional ideologies, he runs through his own path with an impressive force.He wrote the book known as â€Å"The General Theory of Employment, Interest and Money†, which was published in London in 1936. It is the main work of John Maynard Keynes , The General Theory which contain 24 chapters is primarily a theory of employment. It was very well received in 1936 because it offered a plausible solution to the distressing problem of unemployment (unemployment rate of over 10% in Britain) . The general theory aims to present the operation of the economic system as a whole (also called economic circuit).We can then sa y that Keynes theory is in a macro-economic level (Pettinger , 2008). The principle of his economic approach was based on a logic and circular flow of money; when the expenses increase, revenues increase as well, which will lead to more spending that will result once again for more income. This flow of money is simple to understand, and to Keynes, the key is to spend. Indeed, each person spending causes the benefit of another person; and the person who perceived the money will in her turn spend it, which will go towards the benefit of a third person, and so on †¦After the first signs of the Great Depression in 1929, the nature of people have led them amass their money and let him sleep for fear of being in need. This has lead to a decrease in spending and hence lower flow circulation. In doing so, we maintain the economy at a standstill and depression bursts. Following Keynes’ theory, in order to overcome a critical economic situation, it is necessary for the government to intervene. In fact, his theory advocates of government financial interventions by increasing the money supply or investing in the country (Pettinger , 2008).But unfortunately, during the Great Depression, it was not one of the most popular solutions. Keynes thought about involving the government is very different from the popular economic thought, which preceded it. Basically, Keynesianism is against the practice of excessive savings and not enough spending or consumption in an economy. Today people who are saying they are Keynesians are more or less those who are in favour of the state intervening in the economy while monetarists’ aim set on providing stability to the system by controlling the money supply (DeNardo, 2008).On one hand, Keynes provoked a revolution in economic. His theory became to be very positively received, because it could explain why during the economy of the Great Recession there was still unemployment; a fact that a basic economy could not explain. I t is in this context that Keynes became very popular. In fact, previously in economics the classical argument would have been: while facing economic condition, the salary will drop as well as the cost of work, and people will automatically get employed again. On the other hand, there are two types of Keynesians: fiscal Keynesians and monetarist Keynesians.We believe that fiscal Keynesians are more close to the idea of Keynes, which explain that in a period of a downturn in a recession, the State can take over the investment function by investing itself like an entrepreneur (Jeremy, 2011). The most recent example of such a Keynesian approach to the economy will be the State plans of china during 2008 downturn, in which the State has really employed a lot of people to build bridges airports, roads etc†¦ However, to be effective, the state intervention should not create more risks for the economy than it provokes benefits by employing more people.Meaning that a State, which is alr eady in debt, will not be advised to use such an approach. It will create such a negative outlook for the fiscal side of the economy (Pettinger , 2008). Then the individual local entrepreneurs would stop any investments for their businesses and would definitely not invest on new projects. Indeed, the drawbacks of going more into debt to make the State an employer can very easily out ways the benefits of employing more people in a downturn (Jeremy, 2011). In Western Europe for example, they have lost this capacity of applying this type of Keynesian approach.Most of them have more than 80 % of debt in GDP and already facing a lot of dangers in the financial market (Gerald , 2009). Nevertheless, The monetarist Keynesians type is a useful way to use Keynes theory without government spending; they have lost the fiscal ability to intervene. In fact, this type of approach calls the use of the Central Banks or the Federal Reserve (U. S. A) to buy treasury bunds from the government and print more money to increase the activity. Completely at the opposite Spectrum of Keynesians who wants to intervene within an economy, these are called monetarists.They believe that money is neutral, meaning that it is not because you double the amount of money in an economy that you will be producing more (Cowen, 2012). Each unit of money that you are doubled will be worth for the economy by creating the phenomenon of inflation. Thus the role of authorities is very reduced. Friedman, who is the leader of this ideology, will be advocating the stable growth in the money supply, which means that the Central Banks have to maintain a regular rate (Cowen, 2012). However, we found that Friedman’s assumption is false. First, Professor M.Friedman is most famous for the following equation: MV =PT; where M equal Money, V was representative of the Volacity, P equal Prices and T represented Transactions (DeNardo, 2008). Most people think that this formula was his contribution to the monetary theory and he was very famous for this. However, during our research we discovered that many economics before Friedman used this formula. In addition to that, following his monetary theory, it is possible to control the money supply so that you can affect the performance of the economy; that the instability in the money supply is responsible for recessions and depressions.Today, the events of the 2008 recession have proven that Friedman’s assumption of controlling the money supply is a false one. Indeed, we all know that bank lending is the key to money supply. However, nowadays the banks do not trust each other, and they refuse to lend to each other. Without lending, this is clear that the money supply will decrease indefinitely. The principal consequences of this approach will be the reduction of velocity of money as people do fewer transactions.This decrease in velocity and money supply will lead consumers to do fewer purchases and businessmen fewer investments. It was pro ven in the 1930s in America, which was called liquidity trap. To conclude, we can say that both economies have their advantages and disadvantages. However, the Keynesian one seems more applicable nowadays in some countries in order to overcome this recession and sustain a growth. Few decades before, it was said that most economic theories, including Monetarists, were preaching individualism, competition and non-intervention of the State.The sovereign functions (Police, Army, Justice), the construction of public edifices, the respect of competition’s rules were their principal matters at that time. The historical reality is however different: back in the days during the Industrial Revolution, the State intervened in many countries to ensure the â€Å"takeoff† of their economy. In France, the State intervened in the development of railways and agriculture (tariffs Meline 1896). England adopted the Act Enclosures for agricultural land. The U. S. intervened in the developm ent of the railway.Germany established protectionist measures with Frederic List (1789-1846). Finally in Japan, during the Meiji era (1868), the State created the first companies in order to sell them to families after, â€Å"Zaibatsus† (Gerald , 2009). Moreover, after the crisis of 1929, the New Deal was an important ideological impact in the United States with a significant change in the conception of the role of the state: the state becomes interventionnist. (Gerald , 2009) We can consider that Keynesians’ believes and thoughts were always adopted in some of the rude moments of our economic history.Despite some difficulties, it have always brought positive results to the evolution of the economy; and we all remember John Maynard Keynes as the most remarkable economists of the history. As far as we are concerned, we strongly believe that the Keynesian theory, depiste its disadvantages, brings more benefits to the society and to people’s lives. After his death, Keynes’ ideas were preached by his disciples; the mistake was to carry on the same methods during the post war situation and not try to adapt these methods in order to meat with the current circumstances and avoid another recession.REFERENCES  : Gerald, M. (2009, 04 27). Les politiques economiques. Retrieved from http://www. skyminds. net/economie-et-sociologie/la-regulation-des-activites-sociales/les-politiques-economiques/ Clark, J. M. (2008, 12 09). John maynard keynes. Retrieved from http://www. newworldencyclopedia. org/entry/John_Maynard_Keynes DeNardo, G. (2008, 12 07). Mv=pt a classic equation and monetary policy. Retrieved from http://www. nolanchart. com/article5583-mvpt-a-classic-equation-and-monetary-policy. tml Cowen, T. (2012, 07 30). Business cycles explained: Monetarist theory. Retrieved from http://learnliberty. org/videos/business-cycles-explained-monetarist-theory Pettinger , T. (2008, 12 30). Keynesianism vs monetarism. Retrieved from http://www. econom icshelp. org/blog/1113/concepts/keynesianism-vs-monetarism/ Diever, M. (2010). Les principaux courants de pensee economique. Retrieved from http://www. oeconomia. net/private/cours/economiegenerale/CAPET/01. theorieseconomiques. pdf Keynesian vs Monetarist Economy Economics for Hospitality, Tourism and Leisure Keynesians versus Monetarists Faculty responsible: J. Heller Ismail EL HASSANI Humanity has known in its history long periods of growth with the Agrarian Revolution, the Industrial Revolution, the Oil era and now the Information’s one. From the last period of sustained growth is born the myth of continuous and eternal growth. However, the scarcity of natural resources and the awareness of the negative effects of economic activities suggest that humanity may live a long period of stagnation. In fact, it has already experienced long periods of recession.That is the reason why we should prepare ourselves to sustain growth rather than calling it as our ancestors called rain. In order to achieve this goal, we can follow different economic philosophies such as Keynesianism or Monetarist economies. In this work, we will focus more on Keynesianism. Firstly, we will discover the history of this theory and then define it. In addition, we wi ll analyse and describe all the components of this theory. Finally, we will be comparing the two approaches to demonstrate that Keynesianism is much more effective and brings more advantages than Monetarists.John Maynard Keynes was born in England in 1883 until his death in April 1946. Keynes was certainly the greatest economist of the twentieth century (Clark, 2008). Even today he returns often in the foreground: the known subprime financial crisis in late 2009 led a great business newspaper to elect him â€Å"Man of the Year† (Diever, 2010). Keynes’ thinking was very different from the others, this is the main reason his thoughts were terribly combated by anti-Keynesian. However it is still standing until our day while periods of economic crisis have put his theory in the spotlight again (Diever, 2010).Because it was not only an economist but also a philosopher, mathematician, man of letters, arts and culture, John Maynard Keynes was able to equal in the previous cen tury Karl Marx, Francois Quesnay in the eighteenth or William Petty in the seventeenth. He managed to dominate the economics of his time, knead it, model it, then transformed and enhanced it in the hands of the generations following. He has been for a long time in the protective shadow of Alfred Marshall, the great apostle of market equilibrium; But once out of the traditional ideologies, he runs through his own path with an impressive force.He wrote the book known as â€Å"The General Theory of Employment, Interest and Money†, which was published in London in 1936. It is the main work of John Maynard Keynes , The General Theory which contain 24 chapters is primarily a theory of employment. It was very well received in 1936 because it offered a plausible solution to the distressing problem of unemployment (unemployment rate of over 10% in Britain) . The general theory aims to present the operation of the economic system as a whole (also called economic circuit).We can then sa y that Keynes theory is in a macro-economic level (Pettinger , 2008). The principle of his economic approach was based on a logic and circular flow of money; when the expenses increase, revenues increase as well, which will lead to more spending that will result once again for more income. This flow of money is simple to understand, and to Keynes, the key is to spend. Indeed, each person spending causes the benefit of another person; and the person who perceived the money will in her turn spend it, which will go towards the benefit of a third person, and so on †¦After the first signs of the Great Depression in 1929, the nature of people have led them amass their money and let him sleep for fear of being in need. This has lead to a decrease in spending and hence lower flow circulation. In doing so, we maintain the economy at a standstill and depression bursts. Following Keynes’ theory, in order to overcome a critical economic situation, it is necessary for the government to intervene. In fact, his theory advocates of government financial interventions by increasing the money supply or investing in the country (Pettinger , 2008).But unfortunately, during the Great Depression, it was not one of the most popular solutions. Keynes thought about involving the government is very different from the popular economic thought, which preceded it. Basically, Keynesianism is against the practice of excessive savings and not enough spending or consumption in an economy. Today people who are saying they are Keynesians are more or less those who are in favour of the state intervening in the economy while monetarists’ aim set on providing stability to the system by controlling the money supply (DeNardo, 2008).On one hand, Keynes provoked a revolution in economic. His theory became to be very positively received, because it could explain why during the economy of the Great Recession there was still unemployment; a fact that a basic economy could not explain. I t is in this context that Keynes became very popular. In fact, previously in economics the classical argument would have been: while facing economic condition, the salary will drop as well as the cost of work, and people will automatically get employed again. On the other hand, there are two types of Keynesians: fiscal Keynesians and monetarist Keynesians.We believe that fiscal Keynesians are more close to the idea of Keynes, which explain that in a period of a downturn in a recession, the State can take over the investment function by investing itself like an entrepreneur (Jeremy, 2011). The most recent example of such a Keynesian approach to the economy will be the State plans of china during 2008 downturn, in which the State has really employed a lot of people to build bridges airports, roads etc†¦ However, to be effective, the state intervention should not create more risks for the economy than it provokes benefits by employing more people.Meaning that a State, which is alr eady in debt, will not be advised to use such an approach. It will create such a negative outlook for the fiscal side of the economy (Pettinger , 2008). Then the individual local entrepreneurs would stop any investments for their businesses and would definitely not invest on new projects. Indeed, the drawbacks of going more into debt to make the State an employer can very easily out ways the benefits of employing more people in a downturn (Jeremy, 2011). In Western Europe for example, they have lost this capacity of applying this type of Keynesian approach.Most of them have more than 80 % of debt in GDP and already facing a lot of dangers in the financial market (Gerald , 2009). Nevertheless, The monetarist Keynesians type is a useful way to use Keynes theory without government spending; they have lost the fiscal ability to intervene. In fact, this type of approach calls the use of the Central Banks or the Federal Reserve (U. S. A) to buy treasury bunds from the government and print more money to increase the activity. Completely at the opposite Spectrum of Keynesians who wants to intervene within an economy, these are called monetarists.They believe that money is neutral, meaning that it is not because you double the amount of money in an economy that you will be producing more (Cowen, 2012). Each unit of money that you are doubled will be worth for the economy by creating the phenomenon of inflation. Thus the role of authorities is very reduced. Friedman, who is the leader of this ideology, will be advocating the stable growth in the money supply, which means that the Central Banks have to maintain a regular rate (Cowen, 2012). However, we found that Friedman’s assumption is false. First, Professor M.Friedman is most famous for the following equation: MV =PT; where M equal Money, V was representative of the Volacity, P equal Prices and T represented Transactions (DeNardo, 2008). Most people think that this formula was his contribution to the monetary theory and he was very famous for this. However, during our research we discovered that many economics before Friedman used this formula. In addition to that, following his monetary theory, it is possible to control the money supply so that you can affect the performance of the economy; that the instability in the money supply is responsible for recessions and depressions.Today, the events of the 2008 recession have proven that Friedman’s assumption of controlling the money supply is a false one. Indeed, we all know that bank lending is the key to money supply. However, nowadays the banks do not trust each other, and they refuse to lend to each other. Without lending, this is clear that the money supply will decrease indefinitely. The principal consequences of this approach will be the reduction of velocity of money as people do fewer transactions.This decrease in velocity and money supply will lead consumers to do fewer purchases and businessmen fewer investments. It was pro ven in the 1930s in America, which was called liquidity trap. To conclude, we can say that both economies have their advantages and disadvantages. However, the Keynesian one seems more applicable nowadays in some countries in order to overcome this recession and sustain a growth. Few decades before, it was said that most economic theories, including Monetarists, were preaching individualism, competition and non-intervention of the State.The sovereign functions (Police, Army, Justice), the construction of public edifices, the respect of competition’s rules were their principal matters at that time. The historical reality is however different: back in the days during the Industrial Revolution, the State intervened in many countries to ensure the â€Å"takeoff† of their economy. In France, the State intervened in the development of railways and agriculture (tariffs Meline 1896). England adopted the Act Enclosures for agricultural land. The U. S. intervened in the developm ent of the railway.Germany established protectionist measures with Frederic List (1789-1846). Finally in Japan, during the Meiji era (1868), the State created the first companies in order to sell them to families after, â€Å"Zaibatsus† (Gerald , 2009). Moreover, after the crisis of 1929, the New Deal was an important ideological impact in the United States with a significant change in the conception of the role of the state: the state becomes interventionnist. (Gerald , 2009) We can consider that Keynesians’ believes and thoughts were always adopted in some of the rude moments of our economic history.Despite some difficulties, it have always brought positive results to the evolution of the economy; and we all remember John Maynard Keynes as the most remarkable economists of the history. As far as we are concerned, we strongly believe that the Keynesian theory, depiste its disadvantages, brings more benefits to the society and to people’s lives. After his death, Keynes’ ideas were preached by his disciples; the mistake was to carry on the same methods during the post war situation and not try to adapt these methods in order to meat with the current circumstances and avoid another recession.REFERENCES  : Gerald, M. (2009, 04 27). Les politiques economiques. Retrieved from http://www. skyminds. net/economie-et-sociologie/la-regulation-des-activites-sociales/les-politiques-economiques/ Clark, J. M. (2008, 12 09). John maynard keynes. Retrieved from http://www. newworldencyclopedia. org/entry/John_Maynard_Keynes DeNardo, G. (2008, 12 07). Mv=pt a classic equation and monetary policy. Retrieved from http://www. nolanchart. com/article5583-mvpt-a-classic-equation-and-monetary-policy. tml Cowen, T. (2012, 07 30). Business cycles explained: Monetarist theory. Retrieved from http://learnliberty. org/videos/business-cycles-explained-monetarist-theory Pettinger , T. (2008, 12 30). Keynesianism vs monetarism. Retrieved from http://www. econom icshelp. org/blog/1113/concepts/keynesianism-vs-monetarism/ Diever, M. (2010). Les principaux courants de pensee economique. Retrieved from http://www. oeconomia. net/private/cours/economiegenerale/CAPET/01. theorieseconomiques. pdf